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Time to head off Astroturf grassroot campaigns

Jul 19, 2018, 7:45 AM EDT
(Source: Alisdare Hickson/flickr)
(Source: Alisdare Hickson/flickr)

The treacherous practice of projecting campaigns as “grassroots” efforts, keeping under wraps their ties and funding from organizations with vested interests and ulterior motives is eponymous with AstroTurf, which looks deceptively real like grass, but it is not.

Such fake campaigns subtly championing the misleading versions of firms backing anything from forestry to climate change denial, seek to put the credibility of scientific evidences in question while implying broad public support for their own propaganda, notes Eco Watch.

One of the ways to clip the wings of these fake “grassroots” campaign in the U.S. is to beef up the Lobbying Disclosure Act to force businesses to disclose their spending on astroturf lobbying, reports The Conversation.

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