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Qatar strikes $200M-a-year tourism promotion deal with PSG

Nov 01, 2013, 8:29 AM EDT
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AFP/Getty Images/KENZO TRIBOUILLARD

The Qatar Tourism Authority has struck a promotional deal with French soccer club Paris St-Germain reportedly worth $200 million-270 million a season, believed to be one of the largest sponsorship deals an individual club has signed. Despite hosting a number of international sporting events, and being due to stage soccer's 2022 World Club, Qatar has not established itself as a tourist destination as successfully as its neighbour Dubai. 

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